Journal Details
Description
Targeting marketing scholars, practitioners (e.g., marketing research and consulting professionals) and other interested groups and individuals, the MSC aims to create value by providing a critical understanding of all aspects of marketing, as they are situated in their particular psychological, sociological and cultural contexts. Full-text submitted papers (in English, French & Arabic) are subject to a Double-Blind Peer Review evaluating process. Our editorial board comprises professors from a wide set of different national & international universities in Tunisia, France & UK. All accepted papers are published in special issues "proceedings" on our website as full-text Open-Access documents under the Creative Common International License.

