Proceedings of the Marketing Spring Colloquy

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Proceedings of the Marketing Spring Colloquy

MSC-URAM

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Email id
: contact@uramarketing.org
URL
: conference.uramarketing.org/
Publisher
: UnitÃ© de Recherche et d'Applications en Marketing (URAM)
Chief Editor
: Prof. Neji Bouslama
Country
: Tunisia
Facebook
: N/A
Twitter
: N/A

ISSN (Online)
: 2490-4376
ISSN (Print)
: -
Abbreviation
: MSC-URAM
Language
: English, French, Arabic
Frequency
: Annual
Journal Year
: 2010
Keywords
: Marketing, Business, communication, consumer, market
Categories
: Business and Management, Social Sciences
License Type
: CC BY

Views 1620

Targeting marketing scholars, practitioners (e.g., marketing research and consulting professionals) and other interested groups and individuals, the MSC aims to create value by providing a critical understanding of all aspects of marketing, as they are situated in their particular psychological, sociological and cultural contexts. Full-text submitted papers (in English, French & Arabic) are subject to a Double-Blind Peer Review evaluating process. Our editorial board comprises professors from a wide set of different national & international universities in Tunisia, France & UK. All accepted papers are published in special issues "proceedings" on our website as full-text Open-Access documents under the Creative Common International License.

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